Pick Vajro
When this is the right pick
Live selling is central to the commercial model. Vajro ships the most mature live-selling tooling among the top five, and for brands running weekly or daily live sessions it is genuinely best in class.
Best live selling in the category. Talmee wins when custom design or flat-fee economics matter more than live.
Both build mobile apps on Shopify. The choice between them is about who owns what comes after launch.
How they compare in May 2026
When each one wins
Pick Vajro
Live selling is central to the commercial model. Vajro ships the most mature live-selling tooling among the top five, and for brands running weekly or daily live sessions it is genuinely best in class.
Pick Talmee
The brand needs custom HTML and CSS in the catalogue (still on Vajro's roadmap rather than shipped) and the success-fee model is starting to bite. Talmee builds the live-selling integration on request and stays at flat fee at every revenue level.
On Talmee vs Vajro
No. Talmee re-points the existing App Store and Google Play listings on launch day, so reviews, ratings, install base, and the customer-facing icon all carry across. The customer sees an improved app under the same listing.
On a 24-month total cost basis, Talmee usually wins for brands generating more than about £30,000 a month in app revenue. Vajro is cheaper at the entry tier; the success-fee component on the enterprise tier is what closes the gap as app GMV grows.
Live selling is central to the commercial model. Vajro ships the most mature live-selling tooling among the top five, and for brands running weekly or daily live sessions it is genuinely best in class.
The brand needs custom HTML and CSS in the catalogue (still on Vajro's roadmap rather than shipped) and the success-fee model is starting to bite. Talmee builds the live-selling integration on request and stays at flat fee at every revenue level.
Both support the standard Shopify Plus retention stack. The difference is depth: Talmee writes native React Native components against each partner's API; Vajro surfaces them through their builder's component library. The visible result is most noticeable on loyalty status displays, subscription portals and review snippets.
Already on Vajro?
Talmee runs the new build in parallel and re-points the App Store and Play Store listings on go-live. Reviews and customer base carry across.
See the Vajro migration planLast reviewed 5 May 2026 · Manchester
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